An email subject line should simply prompt the recipient to take action and open your email. Once they open your email, you’ll have a bit more space to lay out your “arguments”, but first things first.

An email subject line should simply prompt the recipient to take action and open your email. Once they open your email, you’ll have a bit more space to lay out your “arguments”, but first things first.
To be gracious in defeat simply means that learning to “fail well” is a critical skill for any salesperson. A “good loss” should be the first step towards our next win.
“The Soft Sell” is all about building trust and establishing rapport. The sales process should be win/win, and no one likes a sleazy seller. Together, we will explore how to succeed in sales without compromising your values.